One Man, a remote phone box and some ingenious marketing
Who says that marketers are not looking for innovative and viral ways of spreading their message? It might just be me, but this has to be a carefully orchestrated stunt by the folks at Skype.
They cunningly seem to have taken one person (Rob. Maybe a disgruntled Skype employee?) and dumped him by a remote phone box in the south of Spain, with only a ringtone for company.
His website points you to Skype...
Are marketers running in the wrong direction with their budget?
A couple of things caught my eye over the past week; one was a report from Forrester and another was a survey that came from InfoPrint Solutions. Both combined made me ask the question, “Are marketers all running in the wrong direction?”.
The report from Forresters (Click here for report) shows the dramatic shift away from traditional marketing spend onto new interactive media; things like search,...
Boden: Am I on the naughty step? – No, but you should be!
I, at some point in my life (or it could’ve been my wife!) I expressed an interest in a Boden catalogue. But since then – I’ve had no interest really in the catalogue or the products.
Recently though they seem to be spending me more catalogues than normal! I’ve had two now through the door in as many weeks. The previous one caught my eye as it carried the heading, “Have...
Decor1988’s poor after-sales care can so quickly undo an outstanding reputation.
It really is a shame that company bosses can take such a poor attitude to after-sales customer service in today’s market of high-expectations and fickle customers.Viral and verbal marketing is everything – and ensuring that customers want to talk about your product and service is probably more important that the product or service in the first place.
Even when the product of service is outstanding...
Tips for keeping you and your family safe on Facebook
Facebook has more than 250 million users – with the fastest demographic being over 35 years old. Everyone has on average 120 friends, more than1 billon photos are uploaded to the site every month and more than 1 billion pieces of content are shared every week! Let’s face it if you haven’t heard of Facebook then you’re one of diminishing few.
What is interesting though is the shear amount of...
Finally managed to redesign my website
It’s taken a few long evenings – but I’ve finally managed to give my website a new and fresh design; incorporating a bit more functionality as well! Let’s hope that this one last longer than the last one did.
It still has some work to do on it – and a few edits to the templates files; but nothing that has stopped me releasing it. The small edits can roll out now over the next week or so.
Drop...
Domino’s dishes out 11,000 free pizzas by mistake | Metro.co.uk
Domino’s dishes out 11,000 free pizzas by mistake | Metro.co.uk .
Nice one Dominos. And who says that virall marketing does not work! I’m just a tad miffed that I only found out about this after the event and after I paid full price for mine the other night. Oh, Well!
Just discovered moBlog for the Windows Mobile blogger.
I just discovered a great Windows Mobile which makes blogging on the go a breeze!
moBlog, from sampath seems to be a veritable jem of a tool which should unleash me from the keyboard a bit more. The only problem now is improving my touch typing on my PDA!
April Fools: Petrol tax rise comes into force …. Damn … No … That’s True!
Whilst April Fools is in full swing across the globe you wouldn’t be called stupid for thinking that this snippet of news was also from the vaults of the witty and silly.
Petrol tax rise comes into force
Motorists are now paying an extra 2.12p per litre of petrol as a government fuel tax increase comes into force…
But alas no – this one is indeed true. Petrol taxes are rising again; from today...
Opera Introduduces Face Gestures
This is a great idea from the labs at Opera – to allow the control of your Opera Browser through the use of face gestures. I am assuminng that in additional to the shown examples if you get up and leave your computer Opera will exit!
via YouTube – Opera Face Gestures.
Dave is a 30-something year old technologist and professional working and living in the UK. Ever since he first sat down at a computer keyboard back in the early ‘80s he has been hooked on technology – good and proper! Now-a-days he works within the software business with a fast paced organisation evangelising how technology can help save us all time, and make us money! Dave’s wife and 2 kids tend not to share this enthusiasm and believes that he is just playing!
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The views expressed are those of the authors and do not necessarily reflect those of his employer.
The views expressed are those of the authors and do not necessarily reflect those of his employer.