Personalised Communications

//Personalised Communications
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XMPie alone won’t save your business

By |April 19th, 2013|

Whattheythink.com carried an article last week interviewing?Jeroen van Druenen, Director at Jubels and Vice President of the XMPie Users Group which was really powerful. Unlike other videos of customers talking [...]

Why Blippar could be excellent for the cross media communications market

By |January 12th, 2012|

I've not been a huge fan of augmented reality over the past couple of years. I've struggled to see real world marketing applications, as all the solutions seem to be [...]

#117 – A QR Code Marketing Campaign in a few hours

By |October 13th, 2011|

As a small personal project, and based on a discussion that I was having with a colleague I've spent a few hours pulling together a Quick Response Code (QR Code) [...]

Do QRCodes still have a future?

By |March 31st, 2011|

I read with interest Google's recent discontinuation of QRCode within Google's Places. It would seem that Google has ruled its verdict on QR codes: a failure. Does this mean that QRCodes [...]

Leveraging social media for more effective cross-media campaigns

By |March 2nd, 2011|

Yesterday I had the pleasure of participating in an online conference with over 230 people from all over the world. I was there presenting about how leveraging social media with [...]

FREE Fake Name Generator for Personalised Samples

By |February 23rd, 2011|

It's always a hassle for me if I ever create some personalised samples using XMPie. You always need sample data to use, so do you try and copy-past and create [...]

The XMPie Advantage Video

By |May 27th, 2010|

During Ipex 2010, in Birmingham XMPie released a new video walking customers through the XMPie Advantage of integrated cross media communications. Talking about how XMPie can help organisations to effectively [...]

Simplifying personalised university prospectuses just got easier

By |May 27th, 2010|

Callprint Group has announced the formation of a joint venture company, Customation Limited, that specialises in helping organisations develop and deliver automated, customised and personalised, marketing communications. The new company [...]

XMPie uEdit Demo in 7 minutes

By |December 18th, 2009|

XMPie’s uEdit is an online, flash based template editor for XMPie documents. uEdit is completely integrated into uStore, XMPie's solution for rapid deployment of branded, e-commerce enabled,online stores without involving [...]

Social Media meets Cross-Media – The Video

By |November 18th, 2009|

OK - this is the third posting in the "Social Media meets Cross-Media" Trilogy! Check back on the previous postings (here) to read about the campaign, and the results. Whilst at [...]