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	<title>David Baldaro</title>
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	<link>http://david.baldaro.me.uk</link>
	<description>David Baldaro&#039;s home on the Internet</description>
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		<title>XMPie alone won&#8217;t save your business</title>
		<link>http://david.baldaro.me.uk/2013/04/xmpie-alone-wont-save-your-business/</link>
		<comments>http://david.baldaro.me.uk/2013/04/xmpie-alone-wont-save-your-business/#comments</comments>
		<pubDate>Fri, 19 Apr 2013 10:35:55 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Personalised Communications]]></category>
		<category><![CDATA[XMPie]]></category>
		<category><![CDATA[Cross Media Campaigns]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[multichannel campaigns]]></category>
		<category><![CDATA[multichannel marketing]]></category>
		<category><![CDATA[personalised communications]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2754</guid>
		<description><![CDATA[Whattheythink.com carried an article last week interviewing?Jeroen van Druenen, Director at Jubels and Vice President of the XMPie Users Group which was really powerful. Unlike other videos of customers talking about their software partners Jeroen states (50 seconds in), If it wasn&#8217;t for XMPie I think we wouldn&#8217;t be here any more! This is certainly a bold statement, and a great one at that. Jeroen continues on to say that the economics in Amsterdam are tough, and that XMPie has given him that edge in the marketplace which in turn brings in the high value business. Did XMPie really save his business? It&#8217;s important, I think to position that XMPie did not save Jeroen&#8217;s company &#8211; and it&#8217;s unlikely to save any company if viewed as a solitary white horse riding into the battle. XMPie have spent years developing a robust set of tools that both enable and stream line the whole process of multi-channel communications. These tools are used by manly, in many different ways, but at the end of the day the technology is only as good as the organisation using it. I love the concept, and what is possible with personalised video for example, and I could go out and buy uDirect Video from XMPie and use if with Adobe AfterEffects tomorrow, but it&#8217;s not going to make me rich. Why? Because it&#8217;s a tool that needs services and skills wrapped around it, and more importantly it needs to be sold into client&#8217;s mind before they part with their money. Do I have those skills as well? XMPie is not going to save any business on it&#8217;s own. XMPie combined with a focused set of skills, resources and attitude will give you [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>My thoughts and advice on personal branding and privacy</title>
		<link>http://david.baldaro.me.uk/2012/10/personal-branding-and-privacy/</link>
		<comments>http://david.baldaro.me.uk/2012/10/personal-branding-and-privacy/#comments</comments>
		<pubDate>Mon, 08 Oct 2012 14:23:29 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Blogging]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2653</guid>
		<description><![CDATA[Let&#8217;s face it, we all share different amounts in our lives. Depending on the environment we are in, and the people that we are with. What you share with a close friend in the safeness of your own house will be worlds apart from what you would share whilst talking to a stranger in the park. We have lived like this for decades. Why is it then, with the all consuming Internet, and increase  in social media that people seem to be comfortable walking around the park with mega-phones in their hands and leaflet-bombing the grass with their personal information? Whilst many people will not care about this, you absolutely should if you care about you reputation. Then again, you might be of the opinion, &#8220;what do you care what people know about you?&#8221; Personally, my view as a potential client, or as a potential employee is that I absolutely care! My reputation is important to me and  I want to be seen for the values that I believe in and for who I am. I know full well that when I go to a meeting with a new client that there is a high probability that they would&#8217;ve Google&#8217;d my name &#8211; wanting to know who I am. Why do I know this? Firstly because those that I have met have known more about me than I&#8217;ve presented them with, and secondly because it&#8217;s what I do myself. Google is king If I am meeting someone for the first time, I Google them, and if you have never Googled your own name then I suggest that you stop reading and you do it now! The Internet, and especially social media is like a forever absorbing [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Ok &#8211; So it looks like I am back for another year!</title>
		<link>http://david.baldaro.me.uk/2012/07/ok-so-it-looks-like-i-am-back-for-another-year/</link>
		<comments>http://david.baldaro.me.uk/2012/07/ok-so-it-looks-like-i-am-back-for-another-year/#comments</comments>
		<pubDate>Mon, 16 Jul 2012 13:39:01 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Project 365]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2643</guid>
		<description><![CDATA[Yep &#8211; it&#8217;s either a good thing or a bad thing for you, but I have decided (been bullied) into doing this for another year. So after a month&#8217;s?sabbatical?I am back with a new site, and new photos. I decided to create a separate site for this years project, as one of my biggest grumbles is that this theme doesn&#8217;t make the job very easy. So the new theme should back it easier and therefore less of a hassle to get the blog posts done every day. We shall see! The new site is at http://david.baldaro.me.uk/365]]></description>
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		<slash:comments>0</slash:comments>
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		<title>#366 &#8211; One for the leap year</title>
		<link>http://david.baldaro.me.uk/2012/06/366-one-for-the-leap-year/</link>
		<comments>http://david.baldaro.me.uk/2012/06/366-one-for-the-leap-year/#comments</comments>
		<pubDate>Tue, 19 Jun 2012 21:10:36 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Project 365]]></category>
		<category><![CDATA[Joshua]]></category>
		<category><![CDATA[Tilly]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2632</guid>
		<description><![CDATA[Of course this year is a leap year, so although this project finished yesterday I felt that I needed to complete the &#8216;official&#8217; year and included one for the leap year. Today has been tough, with the comments of others again hurting those around me &#8211; so in times when others threaten those that you care about you keep them close and try and protect them.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>#365 &#8211; And so it ends</title>
		<link>http://david.baldaro.me.uk/2012/06/365-and-so-it-ends/</link>
		<comments>http://david.baldaro.me.uk/2012/06/365-and-so-it-ends/#comments</comments>
		<pubDate>Mon, 18 Jun 2012 21:04:53 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Project 365]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2605</guid>
		<description><![CDATA[Well, it&#8217;s been 365 days since I started this journey and it&#8217;s time to wrap up and review. When I started this, it was all about the photography and the DSLR camera that I was enjoying to use. I wanted to have a focus for using it on a regular basis, learning new techniques and basically getting out there. I think that this was true in the early days, but then looking back things have changed. Most strikingly it has become more of a journal for me and not a showcase of work. Taking a photo every day is not an easy task, and on many days, it was the last thing that I wanted to do, and in some cases it was the last thing I actually did in the day! However, I am a so pleased with how it has turned out. Several things come to mind as I review this project: My photography skills might not have of improved drastically (in my opinion), but what has improved is the ability to see a shot in almost any situation. This in itself is a great accomplishment and one that will stay with me. I do think that there are some really good shots that I have taken over the year, and my task now is to get some of those printed and framed. Looking back at each photo, I can tell you a story of what was happening in that day &#8211; which is immensely powerful at times. The past year has had its highs and it&#8217;s lows, that is for sure! There have been deaths, funerals, good days, bad days, relationship highs and relationship lows. There are things that I would&#8217;ve done differently [...]]]></description>
		<wfw:commentRss>http://david.baldaro.me.uk/2012/06/365-and-so-it-ends/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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		<item>
		<title>#364 &#8211; Fathers Socks</title>
		<link>http://david.baldaro.me.uk/2012/06/364-fathers-socks/</link>
		<comments>http://david.baldaro.me.uk/2012/06/364-fathers-socks/#comments</comments>
		<pubDate>Sun, 17 Jun 2012 13:59:30 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Project 365]]></category>
		<category><![CDATA[Socks]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2626</guid>
		<description><![CDATA[Father&#8217;s day again, and a cuppa tea in bed this morning lovingly made by Josh. Presents in bed and then up and tackling the day. A combination of ballet lessons for Tilly, Shopping, and swimming later on in the day for the kids. Whilst Josh did promise to make tea, I was soon put back in charge as the scooter came out! However, just to prove that I am growing old gracefully, I have adorned the novelty socks today, which is a first! lol &#8220;One more day to go, one more day of photos&#8230;..&#8221;]]></description>
		<wfw:commentRss>http://david.baldaro.me.uk/2012/06/364-fathers-socks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>#363 &#8211; Remembering Great Granny Smith</title>
		<link>http://david.baldaro.me.uk/2012/06/363-remembering-great-granny-smith/</link>
		<comments>http://david.baldaro.me.uk/2012/06/363-remembering-great-granny-smith/#comments</comments>
		<pubDate>Sat, 16 Jun 2012 21:09:09 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Project 365]]></category>
		<category><![CDATA[Josh]]></category>
		<category><![CDATA[Presents]]></category>
		<category><![CDATA[Tilly]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2623</guid>
		<description><![CDATA[Today was a quiet day, for various reasons, but none-the-less spent with the kids which was great. After a lazy morning I sat the kids down to explain to them that their late Great Granny Smith had left them a bit of money to spend on something that they wanted. After much excited deliberation and discussion decisions were partially made and we headed off to Toys-r-us to see what we could find. Was fun watching them both run off in separate directions, on some sort of mad trolley dash. After a short while decisions had been made and both were sporting beaming smiles. Tilly jumping up and down with a new iPod Touch and Josh with a stunt scooter and some Hex Bugs. Personally, I was hoping to stay out and get some food, but alas I hadn&#8217;t banked on two excited children wanting to get home to play. Never mind, home it was, upon where Hex Bug where over-running the floor, and dad was having near-death experiences on a stunt scooter. Tilly on the other hand was quiet as a mouse, only lifting up her head to start a sentence with, &#8220;Dad, how do I &#8230;.&#8221;. Bless her.]]></description>
		<wfw:commentRss>http://david.baldaro.me.uk/2012/06/363-remembering-great-granny-smith/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>#362 &#8211; Looking up</title>
		<link>http://david.baldaro.me.uk/2012/06/362-looking-up/</link>
		<comments>http://david.baldaro.me.uk/2012/06/362-looking-up/#comments</comments>
		<pubDate>Fri, 15 Jun 2012 19:04:25 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Project 365]]></category>
		<category><![CDATA[Clouds]]></category>
		<category><![CDATA[Sky]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2619</guid>
		<description><![CDATA[After the miserable events of last night (both personally and meteorologically) I&#8217;ve decided to look up and get on with things. Still somewhat bemused by what happened, but committed to moving on and up. I even started work on the final photo today! I know that it&#8217;s a bit of a cheat, but it needed setting up and there&#8217;s some post-production work needed. Personally I think that it&#8217;s looking good, but let&#8217;s not start a build-up that might fail. 3 more days to go!]]></description>
		<wfw:commentRss>http://david.baldaro.me.uk/2012/06/362-looking-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>#361 &#8211; Cold, dark &amp; thoroughly miserable evening</title>
		<link>http://david.baldaro.me.uk/2012/06/361-cold-dark-thoroughly-miserable-evening/</link>
		<comments>http://david.baldaro.me.uk/2012/06/361-cold-dark-thoroughly-miserable-evening/#comments</comments>
		<pubDate>Thu, 14 Jun 2012 22:57:40 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Project 365]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2616</guid>
		<description><![CDATA[Little to be said here other than the weather outside is a reflection on how I am feeling at this precise minute, with a few more emotions thrown in. Good night.]]></description>
		<wfw:commentRss>http://david.baldaro.me.uk/2012/06/361-cold-dark-thoroughly-miserable-evening/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>#360 &#8211; Floating through the anxiety</title>
		<link>http://david.baldaro.me.uk/2012/06/360-floating-through-the-anxiety/</link>
		<comments>http://david.baldaro.me.uk/2012/06/360-floating-through-the-anxiety/#comments</comments>
		<pubDate>Wed, 13 Jun 2012 20:43:52 +0000</pubDate>
		<dc:creator>David Baldaro</dc:creator>
				<category><![CDATA[Project 365]]></category>

		<guid isPermaLink="false">http://david.baldaro.me.uk/?p=2613</guid>
		<description><![CDATA[Yeah &#8211; the sun was out again today, which makes a huge difference. Whilst up and down the M40 today I decided to call into Rosalyn&#8217;s on the way back. Partly as she was continuing to have a bad day, but also because I needed to borrow her DLSR for my final photograph and pick up some stuff for Tilly. Roz has been a true friend recently, and listened to me no end, so today it was great to be able to return the favour and sit and talk her through a major anxiety attack without her running away. It seemed that &#8216;floating&#8217; through the anxiety was the way to do it &#8211; not sure that I was any good, but it seemed to work for Roz! For Roz this was a big step, so just happy (and somewhat humbled) that I could be there to return the favour. Either way, as I was nicking her camera I thought that I would take some snaps to remember the day, and this was by far the best one of the bunch. &#160;]]></description>
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