Cross Media Campaigns

/Tag:Cross Media Campaigns

XMPie alone won’t save your business

By |April 19th, 2013| carried an article last week interviewing?Jeroen van Druenen, Director at Jubels and Vice President of the XMPie Users Group which was really powerful. Unlike other videos of customers talking [...]

#117 – A QR Code Marketing Campaign in a few hours

By |October 13th, 2011|

As a small personal project, and based on a discussion that I was having with a colleague I've spent a few hours pulling together a Quick Response Code (QR Code) [...]

#89 – Eating my own dog food

By |September 15th, 2011|

Today has seen me completing a small project that I started yesterday to create my very own cross-media marketing campaign to help convert sales leads into real prospects. I decided [...]

Cross Media – Moving from What to Why

By |April 7th, 2010|

I've had some very interesting conversations with both existing XMPie customers and prospects over the past few weeks and a question has been playing on my mind, "What's harder, selling [...]

Sky Bet and Sky Sports – the Dream Pairing for XMPie Personalisation

By |September 7th, 2009|

One of my customers (Alphagraphics North East) recently shared a site that they had prepared for Sky Bet and Sky Sports.  The aim was to add value for new Skybet customers and [...]